Like A Gun

Enfield Cycle Co. Ltd., like many early motorcycle manufacturers, has its origins in bicycles, but it also supplied firearms parts to the British government’s Royal Small Arms Factory which is likely the source of their ‘made like a gun’ tagline. It created its brand name simply by combining the rather impressive-sounding ‘Royal’ and the name of the town in which the factory was located – Enfield, England. Their first motorcycle was essentially one of their existing production bicycles with an engine bolted to the front downtube that was produced in 1901. The company went on to create numerous models over the years, but one of the most notable ones holds the title as the longest-lived production motorcycle design in history – the Enfield Bullet.