The golden age of the video rental store

Before video rental stores, movies were solely watched in theaters, leaving studios hesitant to embrace video technology and video stores because they feared for losses in revenues. The first VCRs hit the market in 1975, and shortly thereafter the video rental store boom began. Extraordinary to think that spools of magnetic tape, easily eroded and prone to tangling, were the medium of choice. But so it was. The 1970s were nothing if not a decade of convenience, and the video cassette was certainly that… read more >