Gary Anderson's Iconic Recycle Logo

April 22, 1970 gave us Earth Day, the now annual event that fights for a greener, cleaner planet for all. Founded by the improbably named environmental activist Gaylord Nelson, it was a direct response to a gigantic oil spill, which had seen an estimated 100,000 barrels of crude oil soak the shores of Santa Barbara, California, the previous year. Aware of the increasing mobilization of the US’s ever-growing student population as agents for change, Nelson knew that if he could get them on board with his (for the time) radical views on pollution and the importance of finding environmentally friendly solutions to emerging ecological problems, the nation’s politicians and policymakers would have to pay attention. In theory, at least… read more >