Edsel You’ve Arrived 1958 Vintage Men’s T-shirt

Description

The blue oval guys started developing the Edsel in 1955, based on polling data from car shoppers, but unfortunately, the company disregarded much of the data from the polls and plowed ahead with what they thought consumers should want. The marketing team then proceeded to overpromise the Edsel through a yearlong teaser campaign, promising the car of the future… something the Edsel clearly was not. When the first 1958 models were revealed in 1957, most people simply didn’t think the Edsel looked very good. The cars were also saddled with quality and reliability issues from the very beginning, and coupled with a higher than average price point, the Edsel made for a tough sell. The Edsel program was ended on November 19, 1959, with total Edsel sales of approximately 116,000, less than half the projected break-even point, leaving the blue oval to lose $350 million on the venture. Today, Edsel’s have a dedicated following, and what was once considered an ugly duckling, has been embraced and even celebrated by collectors and enthusiasts alike.

Details

Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on premium Bella+Canvas 3001 Unisex Jersey Short Sleeve Tees, one of the softest, best-wearing t-shirts available today, via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. In short, these shirts are everything you’ve dreamed of and more – it feels soft and lightweight with just the right amount of stretch making it comfortable and flattering for both men and women.

• 100% combed and ring-spun cotton*
• Fabric weight: 4.2 oz (142 g/m2)
• 30 single
• Tear-away label
• Shoulder-to-shoulder taping
• Side-seamed
• Retail fit
• Runs true to size

Sizing

Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our tees are all made using premium, pre-shrunk, ring-spun cotton, there can be some shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence, we always suggest going up a size.

All sizes are provided in inches!

*Heather colors are 52% combed and ring-spun cotton/48% polyester. Athletic and Black Heather is 90% combed and ring-spun cotton/10% polyester. Ash color is 99% Airlume combed and ring-spun cotton and 1% poly. **Due to the nature of the printing process and different sizes of shirts offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible.