In 1906 the first “W. T. Grant Co. 25 Cent Store” opened in Lynn, Massachusetts. Modest profit, coupled with a fast turnover of inventory, allowed the stores to grow to almost $100 million annual sales by 1936. By the time Grant died in 1972 at age 96, his chain of Grants Stores had grown to almost 1,200. At the company’s end, headquarters were atop One Astor Plaza, a prominent building of New York City’s skyline on Times Square. Grant’s stores were slower than others to adapt to the growth of the suburbs and the change in shopping habits that this entailed, and the attempt to correct this was belated. W. T. Grant’s bankruptcy in 1976, which was the then-second biggest in US history, was in part due to a failure to adapt to changing times but was probably accelerated by management’s refusal to eliminate the shareholder dividend. The second most apparent cause of the bankruptcy was the company’s decision to extend store credit to all customers, with no attempt made to assess the customer’s ability to repay, and no centralized control or record-keeping of store credit accounts, which resulted in noncollectable accounts.
Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on premium Bella+Canvas 3001 Unisex Jersey Short Sleeve Tees, one of the softest, best-wearing t-shirts available today, via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. In short, these shirts are everything you’ve dreamed of and more – it feels soft and lightweight with just the right amount of stretch making it comfortable and flattering for both men and women.
- 100% combed and ring-spun cotton*
- Fabric weight: 4.2 oz (142 g/m2)
- 30 single
- Tear-away label
- Shoulder-to-shoulder taping
- Retail fit
- Runs true to size
Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our tees are all made using premium, pre-shrunk, ring-spun cotton, there can be some shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence, we always suggest going up a size.
All sizes are provided in inches!
*Heather colors are 52% combed and ring-spun cotton/48% polyester. Athletic and Black Heather is 90% combed and ring-spun cotton/10% polyester. Ash color is 99% Airlume combed and ring-spun cotton and 1% poly. **Due to the nature of the printing process and different sizes of shirts offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible.