Jerry Lewis Cinema 1969 Vintage Men’s T-Shirt

Description

In 1969, actor Jerry Lewis agreed to lend his name to a franchise business offered by National Cinema Corporation. Dubbed ‘Jerry Lewis Cinema,’ (JLC) the new franchise opportunity was sold as a turn key movie theater business. Sales materials stated that these theaters could be operated by a staff of two with the aid of automation and support provided by the franchiser in booking film and other aspects of film exhibition. A forerunner of the smaller rooms typical of later multiscreen complexes, a JLC was billed in franchising ads as a “mini-theater” with a seating capacity of between 200 and 350. Initially 158 territories were franchised, with a buy-in fee of $10,000 or $15,000 depending on the territory. For $50,000, JLC offered an opportunity known as an ‘area directorship,’ in which investors controlled franchising opportunities in a territory as well as their own cinemas. The success of the chain was hampered by a policy of only booking second-run, family-friendly films. Eventually the policy was changed, and JLC was allowed to show more competitive movies. But after a decade the chain failed and both Lewis and National Cinema Corporation declared bankruptcy in 1980.

Details

Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on premium Bella+Canvas 3001 Unisex Jersey Short Sleeve Tees, one of the softest, best-wearing t-shirts available today, via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. In short, these shirts are everything you’ve dreamed of and more – it feels soft and lightweight with just the right amount of stretch making it comfortable and flattering for both men and women.

• 100% combed and ring-spun cotton*
• Fabric weight: 4.2 oz (142 g/m2)
• 30 single
• Tear-away label
• Shoulder-to-shoulder taping
• Side-seamed
• Retail fit
• Runs true to size

Sizing

Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our tees are all made using premium, pre-shrunk, ring-spun cotton, there can be some shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence, we always suggest going up a size.

All sizes are provided in inches!

*Heather colors are 52% combed and ring-spun cotton/48% polyester. Athletic and Black Heather is 90% combed and ring-spun cotton/10% polyester. Ash color is 99% Airlume combed and ring-spun cotton and 1% poly. **Due to the nature of the printing process and different sizes of shirts offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible.