Shop Home | Men’s | Women’s | Kid’s | Hoodies

KZEW 98 Dallas 1973 Vintage Kid’s T-Shirt



Guaranteed Safe & Secure Checkout!

Previous / Next Product


For nearly two decades in Dallas, a strange, winged elephant creature could be found on car windows, billboards, and the t-shirts of self-proclaimed “Zoo Freaks.” The creature was part of the logo for Dallas radio station KZEW, a station that provided the rock ’n’ roll soundtrack for a generation of locals in the post-Woodstock ’70s. KZEW was a pioneer on the FM dial when there were few rockin’ FM stations and those that did exist played out tranquilizing music for doctors’ offices. Life at KZEW was a zoo in itself. It was kind of like the Smothers Brothers on LSD had taken over a major broadcast facility, right in the heart of the Bible Belt. The jocks let loose with a diverse blend of rock music and didn’t make use of a rigid playlist like most stations, instead opting for a blend of the popular and the obscure, allowing the DJ’s to pretty much call their own tunes. As for the news department, they downplayed usual stories about Dallas City Hall, the Texas Legislature, or business trends, and instead carried reports on Agent Orange, marijuana smugglers, and UFOs. Long story short, KZEW came out of nowhere and blew the doors off of every other station in town, but by 1989, their audience was grown up and had moved on, so couple this with new stations swiping some of their shares and the KZEW folks called it quits. 


Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on premium Gildan 5000B tees, one of the best-wearing kid’s t-shirts available today, via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. In short, this youth pro weight tee is perfect for every kid who wants a comfortable shirt to play, relax, or romp around in and our durable, high-quality prints will survive many adventures.

  • Regular fit
  • 100% preshrunk jersey knit cotton (fibre content may vary for different colors*)
  • Light fabric (5.3 oz/yd²)
  • Tear away label
  • Seamless double-needle 3/4″ collar with double-needle sleeve and bottom hems


Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our tees are all made using premium, pre-shrunk, ring-spun cotton, there can be some shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence, we always suggest going up a size.

Width 16.15
Length 20.48 22.05 23.63
Sleeves 6.34 7.01 7.49 8.00 8.51
All sizes are provided in inches!

*Sport Grey is 90/10 cotton/polyester and Ash Grey: 99/1 cotton/polyester. **Due to the nature of the printing process and different sizes of shirts offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible.

Psyne Co.