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Radio Veronica 1960 Vintage Men’s T-Shirt



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Radio Veronica was a Dutch pirate radio station that began broadcasting in 1960 from a ship anchored in the North Sea, catching much ire from authorities. It was set up by independent radio, TV, and household electrical retailers in the Netherlands to stimulate the sales of radio receivers by providing an alternative to the state-licensed stations of the Netherlands. Broadcasts began on April 21, 1960, with the station announcing itself as VRON (Vrije Radio Omroep Nederland; Free Radio Station [of the] Netherlands) but changed to Radio Veronica, after the poem “Het Zwarte Schaap Veronica” (The Black Sheep Veronica) by the children’s poet Annie M. G. Schmidt.  Radio Veronica became the most popular station in the Netherlands, again, irking Dutch authorities who controlled all radio stations at the time. Most of its programs were recorded in a studio on the Hilversum. Despite the station’s popularity, the Dutch government passed anti-pirate legislation after Radio Veronica broadcasted offshore for over fourteen years, announcing that the law was to come into effect on September 1,1974. Veronica chose to close down at 6:00 pm on August 31, 1974. The final hour was, like most of Veronica’s programs, pre-recorded in the station’s studios in Hilversum, with a final news broadcast live from the ship. This design features the station’s original logo with their tagline “blijft omdat IK dat wil” which roughly translates as “stays because I want to.”


Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on premium Bella+Canvas 3001 Unisex Jersey Short Sleeve Tees, one of the softest, best-wearing t-shirts available today, via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. In short, these shirts are everything you’ve dreamed of and more – it feels soft and lightweight with just the right amount of stretch making it comfortable and flattering for both men and women.

  • 100% combed and ring-spun cotton*
  • Fabric weight: 4.2 oz (142 g/m2)
  • 30 single
  • Tear-away label
  • Shoulder-to-shoulder taping
  • Side-seamed
  • Retail fit
  • Runs true to size


Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our tees are all made using premium, pre-shrunk, ring-spun cotton, there can be some shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence, we always suggest going up a size.

Width 18 20 22.01 24.02 25.99 28
Length 28 29.02 30 31.03 32.01 33
Sleeves 8.9 9.18 9.45 9.73 10 10.4

All sizes are provided in inches!

*Heather colors are 52% combed and ring-spun cotton/48% polyester. Athletic and Black Heather is 90% combed and ring-spun cotton/10% polyester. Ash color is 99% Airlume combed and ring-spun cotton and 1% poly. **Due to the nature of the printing process and different sizes of shirts offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible.

Psyne Co.