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Rainbow Brite, known in Japan as Magical Girl Rainbow Brite (魔法少女レインボーブライト, Mahō Shōjo Reinbō Buraito), is a media franchise introduced in 1983. The animated Rainbow Brite television series first aired in 1984 and the same year a range of dolls and other merchandise was released. A theatrical feature-length film was released in 1985 and there was a short-lived reboot in 2014 with a three-part miniseries.
The general synopsis goes something like this: a young girl named Wisp is brought to a gray, desolate land with the mission to bring color to this fictional world by locating the Sphere of Light. Along the way, she befriends a furry creature named Twink and a magnificent horse named Starlite, and finds a mysterious baby who turns out to be the key to her mission. With the help of her new friends, Wisp locates the legendary Color Belt and rescues the Color Kids, who had been trapped by the King of Shadows. Using the Color Belt, Wisp, and the Sphere of Light defeat the King of Shadows, liberate the sprites and bring color and beauty to the land, henceforth called Rainbow Land. Wisp is renamed Rainbow Brite in honor of her new role as leader of the Color Kids, who are together in charge of all the colors in the universe.
Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on premium Bella+Canvas 3001 Unisex Jersey Short Sleeve Tees, one of the softest, best-wearing t-shirts available today, via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. In short, these shirts are everything you’ve dreamed of and more – it feels soft and lightweight with just the right amount of stretch making it comfortable and flattering for both men and women.
Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our tees are all made using premium, pre-shrunk, ring-spun cotton, there can be some shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence, we always suggest going up a size.
All sizes are provided in inches!
*Heather colors are 52% combed and ring-spun cotton/48% polyester. Athletic and Black Heather is 90% combed and ring-spun cotton/10% polyester. Ash color is 99% Airlume combed and ring-spun cotton and 1% poly. **Due to the nature of the printing process and different sizes of shirts offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible.