Too Fast to Live, Too Young to Die 1972 Vintage Men’s Hoodie




In 1971, the boutique at 430 King’s Road in London’s Chelsea district was known as Paradise Garage and future Sex Pistols manager Malcolm McLaren and partner Patrick Casey opened a small rock memorabilia stand in the back of the store. When the owners of Paradise Garage got evicted, McLaren and Casey took over the entire venue and named it Let it Rock, expanding their inventory with clothing that was designed by McLaren’s then school teacher girlfriend, Vivienne Westwood. In 1972, the shop was re-named Too Fast To Live, Too Young to Die, and focused on early ’60s rock culture and fashion. This incarnation’s moniker was a self-fulfilling prophecy, as not even two years later, McLaren and Westwood decided to close up shop because of thievery and threats from the Teddy Boy Gang. In 1974 the shop was gutted, renovated, and re-opened under the name SEX. The store specialized in fetish gear as well as outrageous t-shirt designs depicting taboo imagery, e.g., gay cowboys, swastikas, etc., all of which were a hit on the punk scene, where outrageous was the in style. In 1976, the shop was once again re-named to Seditionaries, and the inventory reflected the surging popularity of the Sex Pistols, who were decked out in designer Seditionaries gear from the get-go.


Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on super soft Gildan 18500 hoodies via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. With a large front pouch pocket and drawstrings in a matching color, this hoodie is soft, stylish, and a perfect mid-weight for laying in cooler weather or keeping the chill off during summer nights at the beach.

  • 50% preshrunk cotton, 50% polyester* 
  • Fabric weight: 8.0 oz/yd² (271.25 g/m²)
  • Double-lined hood with matching draw cord
  • Quarter-turned to avoid crease down the middle
  • Air-jet spun yarn with a soft feel and reduced pilling
  • 1×1 athletic rib-knit cuffs and waistband with spandex
  • Double-needle stitched collar, shoulders, armholes, cuffs, and hem
  • Front pouch pocket


Not sure what size is your best fit? We recommend taking one of your current sweatshirts, laying it flat and measuring it. The measurements in the chart below are taken with the hoodie laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the sweatshirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam.

While our sweatshirts are made using premium, preshrunk cotton/poly blends, there can be some slight shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence or just want to be able to layer over various shirts, we always suggest going up a size as hoodies are meant to be a little on the big side 😎
Sleeves 24.77 24.77 24.77 24.77 24.77 24.77 26.74 26.74
Length 27.17 27.96 29.14 29.93 31.11 31.89 33.08 33.86
Width 20.08 22.05 24.02 25.99 28 29.93 31.89 33.86

All sizes are provided in inches!

*Heather colors are 60/40 polyester/cotton. **Due to the nature of the printing process and different sizes offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible.

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Psyne Co.