Farewell, Lord Of The Dunes

His creation became popularized as the Dune Buggy and brought off-road joy to thousands

Bruce Meyers, creator of the Meyers Manx, a car that would become known worldwide as “The Dune Buggy” and that would be copied and replicated for generations, and who was an original pioneer of racing in Baja, has passed away at the age of 94.

Meyers died of a blood disease called myelodysplasia, which is similar to leukemia.

“You know, it was just his time,” said his wife Winnie Meyers, who for many years helped operate the business Bruce founded.

The company, Meyers Manx, had just changed hands to a company called Trousdale Ventures.

The announcement of the sale was made at the time by the new company chairman, Phillip Sarofim. Sarofim is a venture capitalist, car collector, and racer with a passion for cool cars. Sarofim named former VW, Audi, and Porsche designer Freeman Thomas as CEO and chief creative officer.

“He was an original,” Thomas said. “He paved the way. He was different, so different than every other innovator that came before him. He was someone who understood humanity as much as innovation.” Read the full article on AutoWeek.com >