I'm a Pepper 1977 Vintage Hoodie

Design Description

The “Be a Pepper” campaign debuted in 1977 and ran until roughly 1983, becoming one of Dr. Pepper’s most memorable advertising campaigns. Anyone who lived through the era probably remembers its impossibly catchy jingle: “I’m a Pepper, he’s a Pepper, she’s a Pepper, we’re a Pepper, wouldn’t you like to be a Pepper, too?” The campaign turned drinking Dr. Pepper into something of a cultural identity, inspiring “I’m a Pepper” T-shirts, hats, and other merchandise. By 1980, “Be a Pepper” had reportedly become the third most popular advertising campaign in the United States, proving that sometimes a simple slogan and a ridiculously catchy tune are all it takes to stick in people’s heads for decades. Product Details

Like all our designs, this one is treated with our signature 'relic-ing' process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on super soft Gildan 18500 hoodies via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can't be accomplished with other printing methods. With a large front pouch pocket and drawstrings in a matching color, this hoodie is soft, stylish, and a perfect mid-weight for laying in cooler weather or keeping the chill off during summer nights at the beach.

• 50% preshrunk cotton, 50% polyester*
• Fabric weight: 8.0 oz/yd² (271.25 g/m²)
• Double-lined hood with matching draw cord
• Quarter-turned to avoid crease down the middle
• Air-jet spun yarn with a soft feel and reduced pilling
• 1×1 athletic rib-knit cuffs and waistband with spandex
• Double-needle stitched collar, shoulders, armholes, cuffs, and hem
• Front pouch pocket

*Heather colors are 60/40 polyester/cotton. **Due to the nature of the printing process and different sizes of shirts offered, imprint position and scale may vary slightly from the product images, but we do our best to be as accurate as possible. Screen colors may vary due to differences in screens. Due to the natural nature of cotton, whites may appear off-white rather than bright white. Size Chart

Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our hoodies are made using premium, preshrunk cotton/poly blends, there can be some slight shrinkage depending on your personal wash and dry cycles. With that said, if you're on the fence or just want to be able to layer over various shirts, we always suggest going up a size as hoodies are meant to be a little on the big side 😎  All sizes are provided in inches! Please note that variations in sizing of up to 1.5 inches are possible.