Dr. Oldsmobile's W Machine 1969 Vintage Men's T-Shirt
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The Dr. Oldsmobile campaign was one of Oldsmobile’s most memorable marketing efforts of the muscle car era, introducing a colorful cast of fictional characters to promote the legendary 442 and its high-performance credentials. Leading the pack was Dr. Oldsmobile himself, a tall, lanky professor type dressed in a white lab coat and surrounded by a crew of equally eccentric assistants. There was Elephant Engine Ernie, who represented the mighty 455 Rocket V8; Shifty Sidney, a quick-handed character who demonstrated the lightning-fast shifts of a Hurst shifter; and Wind Tunnel Waldo, whose perpetually windblown hair symbolized Oldsmobile’s aerodynamic testing and sleek styling. Rounding out the gang was Hy Spy, a sneaky fellow who kept his ear to the ground while checking out the competition. Together, these larger-than-life characters brought humor, personality, and a healthy dose of horsepower to Oldsmobile advertising, helping cement the 442’s reputation as one of Detroit’s great muscle cars.
Like all our designs, this one is treated with our signature ‘relic-ing’ process which includes our own secret recipe of hand-painted chipping, cracking, fading, and just the right touch of yellowing to ensure that it looks the part of a true vintage imprint.** We lay these works of art down on premium Bella+Canvas 3001 Unisex Jersey Short Sleeve Tees, one of the softest, best-wearing t-shirts available today, via state of the art direct to garment (DTG) printing which allows us to create a vintage effect that simply can’t be accomplished with other printing methods. In short, these shirts are everything you’ve dreamed of and more – it feels soft and lightweight with just the right amount of stretch, making it comfortable and flattering for both men and women.
- 100% combed and ring-spun cotton*
- Fabric weight: 4.2 oz (142 g/m2)
- 32 singles for a softer hand
- Dyed and cut in the USA
- Shoulder-to-shoulder taping
- Side-seamed construction
- Tear-away label
- Modern retail fit
- Runs true to size
Not sure what size is your best fit? We recommend taking one of your current t-shirts, laying it flat and measuring it. The measurements in the chart below are taken with the shirt laying on a flat surface. To get the length, measure from the high shoulder point down to the bottom of the shirt. To get the width, measure approximately 1-inch below the armhole, across the chest, from seam to seam. While our tees are all made using premium, pre-shrunk, ring-spun cotton, there can be some shrinkage depending on your personal wash and dry cycles. With that said, if you’re on the fence, we always suggest going up a size.

